Meet the Management Team
Heather Morgan Shoemaker
“You cannot buy the revolution. You cannot make the revolution. You can only be the revolution. It is in your spirit, or it is nowhere.”
― Ursula K. Le Guin, The Disposessed
Heather brings experience from a variety of corporate and startup environments. The original architect and coder behind the Language I/O SaaS product, her list of prior titles includes software developer, consulting engineer, senior product director, VP of engineering and CEO. Before founding and growing Language I/O, Heather founded, built and sold Cheyenne Technology, a software development firm in Cheyenne, WY.
Prior to this, Heather served for six yeas as the Sr. Director of Product Management and Globalization for a component of Pearson Education online, formerly known as eCollege. While at Pearson, Heather and her team built and globalized a next-generation learning management system, which they launched internationally and which is used by universities and technical schools all over the world.
Previously, Heather served as VP of Engineering and owner at Lingoport, a Boulder, Colorado-based software internationalization firm. At Lingoport, Heather built a development team from the ground up, launched a new software internationalization automation product and managed numerous Fortune 500 clients.
Heather holds a Masters of Science from the University of Colorado at Boulder College of Engineering as well as a Bachelor of Arts in Latin American Studies from the University of Washington in Seattle. A native of Alaska, Heather has lived all over the United States and Mexico and speaks English, Spanish and a smattering of Portuguese and French. Today Heather sits on a number of Wyoming boards including the advisory board for the University of Wyoming Computer Science Department in Laramie, WY; the advisory board of WySlice, a University of Wyoming program to improve K-8 computer science education in Wyoming and finally the advisory board for the Align School, a coding bootcamp, in Cheyenne, WY.
“While the difficult takes time, the impossible just takes a little longer.” — Art E. Berg
Kaarina has been in the high-tech and language industries for more than 20 years. She managed business development, sales, marketing, operations and personnel at regional and corporate levels for private and publicly traded corporations including Digital Equipment, Dragon Systems and PC DOCS.
Before co-founding Language I/O, Kaarina was an owner of ABLE Innovations, where she was responsible for sales, marketing and partnership activities. At ABLE, Kaarina increased yearly revenues for both existing and new clients, developed and nurtured partnerships that were instrumental in securing new clients and ensured ABLE’s position as a technologically savvy localization services provider.
Kaarina has also held executive management positions with VistaTEC, Lingoport and SDL. While at VistaTEC, which is an Irish company, Kaarina grew business in the Northeast U.S. from $300,000 to an excess of $2.5 million. At Lingoport (where Heather and Kaarina first worked together) Kaarina was a member of the executive management team responsible for expanding worldwide business development and partnerships.
Kaarina has a multi-cultural background that began with her Swedish upbringing. She speaks five languages and has an excellent understanding of cultural differences and nuances.
“If you want to build a ship don’t drum up the people to gather wood, divide the work, and give orders. Instead, teach them to yearn for the vast and endless sea.”
― Antoine De Saint Exupery
Fabian was drawn to Language I/O by his passion for SaaS technology business. In the past 10 years, he served as COO/CFO for Pitchengine, a content creation platform used by many Fortune 500 companies. He built the organizational operation of the business from scratch, as they hired over 50 professionals, secured funding and fielded acquisition offers along the way. During that time, Pitchengine built up and successfully exited from seven online community news streams that profitably grew audiences with millions of annual site visits and disrupted traditional news delivery in the state.
Fabian started his career as a CPA in Washington DC with roles in both public and private accounting. At 33, he moved with his family to Wyoming to serve as CFO for Brunton, an 80-employee, outdoor products brand with international sales and a global supply chain. During his time with Brunton, he also headed up the sales operation (10 employees and over 30 independent sales representatives).
Youth mentorship has been both a personal and professional passion for Fabian, as he started the local High School Code Camp, which became the inspiration for Wyoming’s first state-funded software coding initiative. He has hired dozens of interns to develop their professional skill sets and currently serves as Wyoming’s State Director of Instruction for youth soccer officials. In 2016, Fabian was appointed by Wyoming Governor Matthew Mead to serve on the Department of Workforce Services Development Council. He holds a BS in Accounting from George Mason University.
Director of Business Development
“Every failure brings with it the seed of an equivalent advantage.” — Napoleon Hill
Lucia Kash has more than two decades of experience working in localization, globalization, international business and management consulting. Her range of expertise and knowledge of global cultures has influenced her role as business development director for Language I/O. Lucia’s unwavering resolve has helped generate steady annual revenue increases for Language I/O and a solid client pipeline while exponentially increasing sales revenues.
Prior to joining Language I/O, Lucia was a business development manager for ABLE Innovations. In this role, she managed the company’s sales accounts, ranging from small companies to large corporations, steadily increasing revenues 30 percent annually. While at ABLE, Lucia also worked in project management, vendor management and business development.
Lucia is an Italian native and speaks four languages. She has lived and worked in several countries and has a deep knowledge of world cultures, which has contributed to her understanding of international markets.
Director of Software Development
“Nerd. One whose unbridled passion for something defines who they are as a person, without fear of other people’s judgment.” — Zachary Levi
Before joining Language I/O in 2017, Craig was Sierra Trading Post’s manager of eCommerce Development and Operations where he oversaw operations and web and mobile app development. Craig was Sierra’s first web developer and joined the retailer in 2006.
During Craig’s tenure at Sierra Trading Post, the company became a Top 100 Internet Retailer, claimed industry-leading user experience scores and conversion rates and experienced double-digit eCommerce revenue growth. Craig’s drive to provide seamless eCommerce integration proved to be a critical component of that success.
Craig was introduced to Language I/O at a roundtable hosted by the City of Cheyenne. He was impressed by the company and its leadership. When the development position opened up, Language I/O welcomed Craig to the team.
Craig lives with his family and enjoys wakeboarding on nearby reservoirs, snowboarding and fly fishing.
Director of Marketing
“What we think, we become.” — Buddha
A native of Fort Collins, Colorado, Ivy majored in journalism at Colorado State University. She worked as a journalist covering education, politics, business, start-ups and tech before launching two business publications, one in Michigan and one in Colorado.
Ivy’s editorial work with Entrepreneur and Success magazines brought her to Abu Dhabi and then England, where she lived for five years. Ivy was the communications executive for a quasi-governmental agency in England called The Trading Standards Institute before moving back to the states. Today, she enjoys her marketing role for Language I/O and also ghostwrites books for American CEOs.
Ivy lives in Fort Collins with her twin boys. She loves to travel, write and practice yoga.
Director of Product Management
"It is the obvious which is so difficult to see most of the time. People say 'It's as plain as the nose on your face.' But how much of the nose on your face can you see, unless someone holds a mirror up to you?"
― Isaac Asimov
Helen brings over a decade of product management and development experience to the team. She enjoys bridging the gap between user needs and engineering requirements in order to build software products that make peoples’ lives easier. She helped launch products across a range of industries, from finance to education.
After graduating from Dartmouth College, Helen started her career in management consulting, but soon moved to working at early stage startups. She helped launch financial products such as MarketBrowser and kasina’s Market Share analytics, from building MVPs to managing the growing engineering teams. Most recently, she led product development for an online education platform with Viridis Learning and academic accreditation software with Enflux.
Helen moved from New York City to live in the mountains of Jackson Hole, Wyoming. Helen speaks three languages and brings international knowledge from localizing previous software products as well as living and working across three continents.